For ads to be effective they have to look good but speak to the emotions of your potential customers. Our advertising services produce results and keep your brand memorable, unique, trendsetting and trustworthy.
Copywriting for Radio or TV Commercials
Our team at Cinemation have written and produced award winning commercials for businesses of many different specialties. Whether you are looking to establish yourself as the authority, stand out and build your brand, or create call-to-action promotions to generate leads, Cinemation will deliver results.
If I say give me ten top jingles off the top of your head, you can easily do so. Why? Because successful jingles keep your business front of mind. Not everyone will need your services a lot the time, but when they do, they will call you.
Media Planning and Purchasing
Our approach to advertising placement and purchasing begins with a solid strategy based on consumer data. Leveraging our partner’s research tools and vast media buying experience, we take into account many factors to help our clients target the right prospect in the right advertising medium.
Pay-Per-Click (PPC) Management
One of the fastest and most efficient ways – if done correctly – to show up at the top of your customers’ searches is through paid media marketing. Paid Media is the umbrella term that refers to paying for advertising space online. While a significant portion of paid media is Pay-Per-Click (PPC) advertising, Paid Media also encompasses branded content, display ads, and social media marketing.
With our Paid Media management services, you’ll see awareness of your business grow through our strategic practices which make you more visible with as little cost as possible. We help you get the best PPC targeting with the lowest CPC (Cost-Per-Click). At Cinemation, we provide excellent paid management services to help your business get to the top of people’s searches and stay there.
Our PPC Management Services Include:
- Monthly Reporting
- Advanced Keyword Selection
- Paid Search
- Display Advertising
- Social Media Advertising
Feel free to contact us today for a more in-depth breakdown of our PPC Management services.
What is PPC/Paid Media?
Pay-Per-Click (PPC) is the process of bidding on keywords that search engines like Google, Bing, and Yahoo use to determine which links to show first in someone’s search. Instead of employing organic SEO (Search Engine Optimization) tactics to organically show up higher in the Search Engine Results Page (SERP), you essentially take a shortcut to the top, advertising your site, brand, or product to searchers. PPC is a great way to generate leads that you can turn into conversions quickly. If done correctly it is a low cost, high ROI form of advertising.
What is Paid Social and Banner Advertising?
Paid Social Media is the process of investing in sponsored advertising content to boost awareness of your website and brand across social channels. Paid Social Media is an excellent way for you to be seen and noticed where many people spend their time, on social media, and in the feeds of people who may not follow you but are interested in what you can offer.
Social Media Marketing
Social Media Marketing is one of the essential components of a well-rounded marketing campaign. By using paid social tactics, along with SEO and PPC, you’ll create a well-rounded and hard to miss advertising machine for your business. Paid social also allows you to target to specific demographics such as gender, age, and region so you can reach the right people right where they spend a lot of time, on social media.
Banner advertising, also referred to as display advertising, is another method of getting users to your site through the use of visual and text content snippets (banners) on other websites, in social media feeds, and even in apps. We believe in banner advertising because it’s largely unobtrusive and can create awareness, generate leads, and retarget your audience with little cost to you compared to the ROI.
We’ll be honest with you: there’s no singular secret recipe for creating a compelling digital marketing campaign. It takes a dedicated and highly skilled team that knows how to test, work, and yes, rework each individual campaign to be successful. At Cinemation, we believe that the best way to create a successful campaign is to be in consistent communication with you so that you know how your money is being invested and what results you are achieving by doing so.